Tuesday, November 12, 2013

The iPad Mini with Retina Display is out

Apple has made the Retina iPad mini launch officially official, by issuing a press release confirming the details of the availability of the new tablet. It seems initially – possibly down to supply constraints – that purchases are going to be limited to online customers, though can be reserved for in-store pickup. Though without saying when in-store pickup reservations would go live. In fact, beyond the United States, we're still left wondering if in-store pickup will be an option, and when.

The Retina iPad mini will also be available in the U.S. through carrier partners AT&T, Verizon, Sprint and T-Mobile, and selected authorized resellers. As we heard last night, the list of countries that may be seeing availability through resellers is pretty slim, and indeed here in the UK there is no sign. In fact, beyond the United States, we're still left wondering if in-store pickup wil

The full press release is below. What do you think to this product launch? Should Apple have waited a little longer, or are you just glad it's finally here?

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® announced iPad® mini with Retina® display is available starting today. The new iPad mini brings all the pixels from the 9.7-inch iPad to its 7.9-inch screen, delivering razor sharp text and detail in an amazingly thin and light design. It features the powerful and power-efficient Apple-designed A7 chip with 64-bit desktop-class architecture, ultrafast wireless with faster built-in Wi-Fi and expanded LTE cellular connectivity, iOS 7 featuring hundreds of great new features and access to all 475,000 apps designed specifically for iPad.

“We think customers will love both of these thin, light, powerful new iPads, and we’re working hard to get as many as we can in the hands of our customers.”

“The response to iPad Air has been incredible, and we’re excited for customers to experience the new iPad mini with Retina display,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “We think customers will love both of these thin, light, powerful new iPads, and we’re working hard to get as many as we can in the hands of our customers.”

Pricing & Availability

iPad mini with Retina display will be available starting today in silver or space gray. iPad mini with Retina display Wi-Fi models will be available for a suggested retail price of $399 (US) for the 16GB model, $499 (US) for the 32GB model, $599 (US) for the 64GB model and $699 (US) for the 128GB model. iPad mini with Retina display Wi-Fi + Cellular models will be available for a suggested retail price of $529 (US) for the 16GB model, $629 (US) for the 32GB model, $729 (US) for the 64GB model and $829 (US) for the 128GB model. Additionally, the original iPad mini continues to be available at the more affordable price of $299 (US) for the 16GB Wi-Fi model and $429 (US) for the 16GB Wi-Fi + Cellular model for either AT&T, Sprint, T-Mobile or Verizon.

Custom-designed polyurethane Smart Covers for iPad mini with Retina display and iPad mini are available for $39 (US) in a range of vibrant colors, including blue, green, pink, yellow, black and (RED). Additionally, a beautiful aniline-dyed leather iPad mini Smart Case is available in six rich colors, including yellow, beige, blue, brown, black and (RED) for a suggested retail price of $69 (US) for both models of iPad mini. Smart Covers and Smart Cases are available through the Apple Online Store (www.apple.com), Apple’s retail stores and select Authorized Apple Resellers.

iPad mini with Retina display is available to order through the Apple Online Store (www.apple.com) to ship or through Personal Pickup at Apple’s retail stores, and through AT&T, Sprint, T-Mobile, Verizon Wireless and select Apple Authorized Resellers

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